Sitemap.Every page, in one place.
Find a page by what it is for. Search engines and AI assistants can read the XML sitemap and llms.txt at the bottom.
Start here
The pages most people want first.
Services
What the team does each month.
Who we help
Pages written for your kind of business.
By type of business
By trade
AI engines
How each AI assistant picks who to name.
Articles
Answer-first guides, grouped by topic.
All articles
AI visibility
- AI visibility topic hub
- AI SEO for dentists: get named in ChatGPT and AI Overviews
- How to get your business on Perplexity AI
- How to get your business in Google AI Overviews and AI Mode
- How ChatGPT and other AI assistants recommend local businesses
- How to get your business recommended by ChatGPT
- AI SEO for HVAC companies: how to get named by ChatGPT
- SEO vs AEO vs GEO explained for local business owners
- Why ChatGPT recommends your competitor, not your local business
- Run your own AI visibility audit in 30 minutes
Local SEO
Reviews
Calls and leads
- Calls and leads topic hub
- AI receptionist for a dental office: is it safe and useful?
- AI receptionist vs answering service vs voicemail, compared
- Pay per lead vs owning your calls: roofing, HVAC and plumbing leads
- Is an AI receptionist worth it? A break-even test by trade
- Local service ads for plumbers: are they worth it?
- Missed call text back: win back the cheapest leads you lose
Free tools and templates
Things you can use today without signing up.
Tools
Templates
Missed-call text templates
Review request templates
Replies to negative reviews
Google Business Profile post templates
Google Business Profile description examples
Seasonal customer email templates
Reference
Definitions and the sources behind our advice.
Glossary
- Glossary home
- A2P 10DLC
- Ad spend cap
- Advanced Verification
- AI crawler
- AI receptionist
- AI SEO (LLM SEO)
- AI share of voice
- AI visibility
- AI visibility score
- Answer engine optimization (AEO)
- Answering service
- Brand mention
- Call tracking
- Citation building
- Cost per booked job
- Data aggregator
- Direct access
- Duplicate listing
- Dynamic number insertion
- Entity
- Exclusive leads
- FTC rule on fake reviews
- Generative engine optimization (GEO)
- Google AI Mode
- Google AI Overviews
- Google Business Profile
- Google Verified
- Grounding
- HIPAA and review replies
- Hybrid service-area business
- Incentivized reviews
- Knowledge panel
- LLM citation
- llms.txt
- Local citation
- Local pack
- Local ranking factors
- Local Services Ads
- LocalBusiness schema
- Markdown twin
- Missed-call text-back
- NAP consistency
- Negative keywords
- Pay per lead
- Performance Max
- Practitioner profile
- Primary category
- Query fan-out
- Retrieval-augmented generation (RAG)
- Review gating
- Review response rate
- Review schema
- Review solicitation
- Review velocity
- robots.txt
- Service-area business
- Shared leads
- Speed to lead
- Structured data (schema markup)
- Zero-click search
Sources
- All sources
- Angi
- Apple Business
- Better Business Bureau
- Bing Places for Business
- Chamber of Commerce directories
- Data Axle
- Facebook Pages
- Foursquare
- Google Business Profile
- Google Local Services Ads
- Healthgrades
- HomeAdvisor
- Houzz
- Local news and best-of lists
- Localeze (TransUnion)
- Manufacturer dealer locators
- Nextdoor
- RealSelf
- State licensing boards
- Thumbtack
- Wikipedia and Wikidata
- Yelp
- Zocdoc
Company
Who runs Damex and how we write.
For crawlers and AI
Plain files for search engines and AI assistants. Most pages also have a Markdown version: add .md to the address.