Skip to content

Review requests for restoration companies.Written for water damage restoration companies.

What a good one does

Updated

Restoration customers have just been through a stressful event, so a review request should wait until the job is finished and the home is dry, often after the final walk-through. Ask every customer the same way, keep it gentle, and link to your Google review form. Never tie the request to the insurance paperwork, the final invoice or a discount.

8 templates.Copy, then make them yours.

Words in [brackets] are placeholders. Keep the STOP line on every text.

  1. 01

    After the final walk-through

    Text · 185 characters, 2 texts

    Hi [Name], your home is dry and our work at [address] is complete. When you're ready, an honest Google review helps other families in the same spot: [review link] Reply STOP to opt out.

  2. 02

    After drying, before rebuild

    Text · 185 characters, 2 texts

    Hi [Name], the drying is done and the equipment is out. Thanks for your patience. If you'd like to share how it went, here's our Google review link: [review link] Reply STOP to opt out.

  3. 03

    After mold remediation

    Text · 149 characters, 1 text

    Hi [Name], the remediation at [address] is complete. If you have a minute, an honest Google review helps others: [review link] Reply STOP to opt out.

  4. 04

    A final email with the job file

    Email

    Subject: Your restoration file Hi [Name], Your job file, moisture readings and photos are attached for your insurer and your records. Call [phone] with any question. When you're ready, an honest Google review helps families in [town] know who to call: [review link] [Owner name], [Business]

  5. 05

    After a sewage cleanup

    Text · 181 characters, 2 texts

    Hi [Name], the cleanup is complete. Thanks for trusting [Business] with an unpleasant job. Here's our Google review link if you'd like to share: [review link] Reply STOP to opt out.

  6. 06

    Landlords and property managers

    Text · 150 characters, 1 text

    Hi [Name], the work at [unit address] is finished. If you'd like to review [Business] on Google, here's the link: [review link] Reply STOP to opt out.

  7. 07

    Businesses and larger buildings

    Email

    Subject: [Site] restoration complete Hi [Name], The restoration at [site] is complete, and the job file is attached. If you're able to, an honest Google review helps other property managers find us: [review link] [Owner name], [Business]

  8. 08

    Customers who prefer Spanish

    Text · 175 characters, 2 texts

    Hola [Name], el trabajo en su casa ya terminó. Cuando pueda, ¿nos deja una reseña honesta en Google sobre [Business]? [review link] Responda STOP para no recibir más mensajes.

Rules that apply.In plain words.

This is a summary, not legal advice. Each row links to the official source.

Mistakes to avoid.We see these often.

  • Asking for a review while the crew is still drying the house.
  • Linking the review to insurance paperwork or the final invoice.
  • Mentioning the customer's loss or claim in a public reply.

Questions people ask.Short answers.

When should a restoration company ask?

After the final walk-through, once the home is dry and the customer has their job file. Asking mid-job adds pressure at a hard time.

Can we mention the insurance claim in a reply?

Keep replies general. Don't repeat details about the loss or the claim that the customer didn't share.

Can I offer to waive a fee for a review?

No. Google doesn't allow incentives for reviews, and US rules ban rewards tied to a positive review.

Sources

  1. FTC: Consumer reviews and testimonials rule Q&A · checked Oct 31, 2026
  2. Federal Register: Trade regulation rule on consumer reviews and testimonials (2024) · checked Oct 31, 2026
  3. Google Business Profile Help: Create a link or QR code to request reviews · checked Oct 31, 2026
  4. HHS: Settlement with dental practice over online review replies · checked Oct 31, 2026

By Shakhawat Ullah Badhon, Founder, Damex Digital. Published Nov 1, 2026, updated Nov 1, 2026.