Where AI looks.Source by source.
Listings, reviews and records that AI assistants may read before naming a local business. Each page sticks to what is documented and shows how to fix yours.
Maps and search platforms
- Apple BusinessApple Business is Apple's free platform for managing how a business appears in Apple Maps, Safari, Spotlight and Siri.Free
- Bing Places for BusinessBing Places for Business is Microsoft's free listing service for Bing search and Bing Maps, now at bing.com/forbusiness.Free
- Facebook PagesA Facebook Page is Meta's free business profile, showing your address, phone, hours, categories and customer recommendations.Free
- Google Business ProfileGoogle Business Profile is Google's free listing for a business on Search and Maps.Free
- Google Local Services AdsGoogle Local Services Ads are pay-per-lead ads shown in Google Search for service businesses, with a Google Verified badge for businesses that pass Google's screening.Pay per lead
Directories and review sites
- AngiAngi is a home services marketplace where homeowners find and hire pros.Free profile
- Better Business BureauThe Better Business Bureau publishes free business profiles with complaints, reviews and a letter grade, and charges for optional accreditation.Free profile
- Chamber of Commerce directoriesA local chamber of commerce lists its members in an online directory, usually as part of a yearly membership.Part of a yearly membership set by each local chamber
- HealthgradesHealthgrades is a US directory of individual healthcare providers, with a free profile for every professional in the national NPI registry.Free profile for every NPI-registered provider
- HomeAdvisorHomeAdvisor is a home services lead network owned by Angi, and its pro sign-up now runs through Angi Pro.Pay per lead
- HouzzHouzz is a home design and remodelling platform with a directory of pros, reviews and project photos.A free business account
- Manufacturer dealer locatorsManufacturer dealer locators list the contractors a brand has trained and approved, such as Carrier Factory Authorized Dealers or GAF certified roofers.Free to be listed if you qualify
- RealSelfRealSelf is a review and Q&A site for cosmetic treatments, where licensed providers have profiles with reviews and before-and-after photos.Free profile
- ThumbtackThumbtack is a marketplace where customers hire local pros for home projects.Free to join
- YelpYelp is a review directory that supplies its reviews, ratings, photos and business details to ChatGPT, and Yelp says Apple Maps, Microsoft Bing and Alexa+ also show Yelp-powered recommendations.Free listing
- ZocdocZocdoc is a booking marketplace where patients find providers by insurance and availability.Free profile
Communities
Data aggregators
- Data AxleData Axle, formerly Infogroup, is a business data company that sends listing data to search engines, directories, navigation apps and virtual assistants.Free for 1 to 10 listings
- FoursquareFoursquare runs a places database that other apps license, and business owners can claim their listing.Claiming a listing has no published fee on Foursquare's official pages
- Localeze (TransUnion)Localeze is a business listings service whose website now carries TransUnion's Digital Business Profile branding.$99 a year per location
Publishers
- Local news and best-of listsLocal news stories and best-of lists are independent mentions that customers, search engines and AI assistants can find.Earned coverage is free
- Wikipedia and WikidataWikipedia only covers businesses with significant coverage in independent, reliable sources, and its guideline says very small local companies are typically not suitable.Free